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pexxora.com

Designing Digital Products That Drive
Business Growth and Delight Users

I design websites, mobile apps, and SaaS products that solve real user problems while helping businesses achieve measurable results. Every design decision is guided by user research, product strategy, and business goals to create experiences that engage users, improve conversions, and deliver lasting value.

Featured Case Studies

Daily Mirror

A smart reflection app that turns daily emotions into meaningful insights

Daily Mirror makes self-reflection effortless. With guided emotions, AI insights, and life patterns, users understand themselves better and plan a healthier future.

Fanzaty

A Scalable Esports Ecosystem for Competitive Gaming

Fanzaty brings together tournaments, score validation, rankings, and payouts in one unified platform optimized for speed, fairness, and growth.

youNme

Start your journey with youNme — Australia’s newest way to meaningful connections

YouNme help Australians build meaningful, lasting partnerships through a platform grounded in trust, respect and genuine intent.

Hello, I’m

Pankaj Sharma

I am a Senior UX/UI & Product Designer with 5+ years of experience designing websites, mobile apps, SaaS products, and digital experiences that help businesses grow and create meaningful experiences for users.

Currently at eWebWorld, I lead design initiatives, mentor junior designers, and collaborate with developers, product teams, and stakeholders to turn business goals into user-centered digital products. Every solution is designed to improve usability, engagement, and long-term product success.

My expertise includes Product Design, UX Strategy, Design Systems, User Research, Information Architecture, Prototyping, and Business Strategy. I enjoy solving complex problems, simplifying user journeys, and creating scalable design systems that improve collaboration and speed up product development.

I believe great design is more than attractive interfaces. It should solve real user problems, strengthen customer relationships, improve conversions, and create measurable value for businesses. Every project I work on is guided by research, product thinking, and continuous improvement.

Visual Design Product Design Responsive Design User Research Business-Focused UX Web/Mobile App Design 50+ Projects User Interface Design Design Systems Feedback Incorporation Wireframing Client Communication Interaction Design Responsive Design Team Collaboration Prototyping Roadmap Planning Storytelling 5+ Years Experience Problem Solving Human Psychology Visual Design Product Design Responsive Design User Research Feedback Incorporation Web/Mobile App Design Product Design User Interface Design Design Systems Feedback Incorporation Wireframing Client Communication Interaction Design Responsive Design Team Collaboration Prototyping Roadmap Planning Storytelling Time Management Problem Solving Human Psychology

Professional Journey

Senior UX/UI Designer

Dec 2024 - Present · 1 yr 7 mos

As a Senior UX/UI Designer, I lead product-centric design initiatives that bring clarity, consistency, and enhanced performance to every user interaction. I mentor junior designers, build scalable design systems, and collaborate cross-functionally to align user needs with business goals.

Defined and implemented design strategies aligned with product goals, transforming business requirements into intuitive and elegant user experiences.

This approach has helped enable faster product cycles, smoother handoffs, and a UX-driven roadmap across multiple projects.

UX/UI Designer

Sep 2021 - Nov 2024 · 3 yrs 3 mos

As a UI/UX Designer, I designed for real users, real businesses, and real-world constraints. I worked across diverse industries with delivering practical solutions through a strong design process.

Reduced bounce rates, improved task success metrics, and increased client satisfaction.

UI Designer

Internship

Mar 2021 - Aug 2021 · 6 mos

My internship at eWebWorld was a deep-dive into the fundamentals of product design. More than just observing, I actively contributed to real projects, learning how to transform ideas into functional, user-friendly interfaces.

My Design Process

Discovery & Research

I begin by understanding your business goals, target audience, and market competition.

UX/UI & System Design

I plan the content flow, navigation, and information structure to make the experience intuitive and easy to use.

Wireframing & Prototyping

I develop wireframes and interactive prototypes to visualise the user journey, validate ideas, and collect feedback before finalising the design.

Testing & Validation

I test the designs with real users to identify improvements, ensuring the final product delivers the best possible experience.

Final Design & Handoff

I deliver responsive, pixel-perfect designs with clear developer guidelines for smooth implementation.

Creative Services

01. Mobile App Design

I design intuitive mobile applications that solve real user problems and support business goals. From product discovery and user flows to prototypes and final UI, every experience is created to improve user engagement, simplify interactions, and encourage long-term product adoption across iOS and Android.

I create responsive websites and landing pages that combine great user experience with business objectives. Every page is designed to build trust, improve conversions, communicate your brand clearly, and deliver a seamless experience across every device.

I create memorable brand identities that help businesses stand out and connect with their audience. From logo design to visual systems and marketing assets, every element is designed to build trust, strengthen brand recognition, and create a consistent experience across all touchpoints.

I design scalable digital products, SaaS platforms, and dashboards that simplify complex workflows and improve decision-making. My focus is on creating user-friendly experiences that increase productivity, enhance user engagement, and support long-term product growth.

I work closely with businesses to understand their goals, users, and product challenges before designing solutions. By combining research, product thinking, and UX strategy, I help teams make better decisions, improve user experiences, and build products that create lasting business value.

Load More Works

Performance That Speaks For Itself

A design approach focused on creating better experiences for users and better outcomes for businesses.

Design Philosophy

Strategy Before Screens

I start with understanding the problem, users and business goals.

Research Before Assumptions

I rely on data, user insights and real feedback to make informed decisions.

Systems Before Components

I build scalable design systems that ensure consistency and efficiency.

Outcomes Before Outputs

I focus on measurable impact that drives growth and creates value.

User First

Empathetic designs that solve real problems.

Business Focused

Designs that drive growth and deliver results.

Impact Driven

Every decision backed by purpose and measurable value.

My Toolbox

5+ Years

Design Experience

“I design products that balance user needs, business goals, and technical feasibility.”